Strategy
Strategy
We are delighted to share the 2023-25 Strategic Plan with you. This year marks an exciting inflection point for Dragon Boating in NSW, where we have had consistency in our membership and participation for 10 years (outside of extenuating circumstances) and believe now is the time of focus on growth.
The new look Sydney International Lunar New Year Dragon Boat Festival, held at Darling Harbour, is being leveraged to help us grow our key demographics, increase partnerships and grow our brand. This is an exciting time for us to turn everyone’s favourite event into something even more special than it already is.
You will also see a focus on club health, pathways and innovation as we begin a renewed look at medium to long term strategy that will benefit the sport and its members.